Designing an Offline-First Map Experience to Help Field Workers Capture Critical Findings
Overview
Info
Company: Eskuad field data platform
Platform: Mobile and web
Team: Product manager, 4 developers, product designer
My role
Executed the end-to-end UX and product design
Research and discovery with customers
Low-fidelity prototyping & testing with customers
Collaborated with the Development team on interaction design
Prioritization and definition of the feature’s MVP
Project Summary
In industries like forestry, environmental services, and remote operations, understanding the where behind data is just as critical as the data itself.
To meet this need, we launched Eskuad Maps: a web and mobile feature that allows teams to collect, review, and report geolocated field data—even when working completely offline.
This project opened new opportunities for Eskuad’s business growth and taught me valuable lessons about scope management, user collaboration, and designing for harsh, unpredictable environments.
Design Process summary
Discovery research, conversations with customers
Competitive analysis
Flow diagrams, Lo-Fi design testing and validation
Iteration, feature refinement
MVP definition
Hi fidelity design
Launch and collaboration on releases
The Challenge
The Process
Discovery and early assumptions
Assumptions
When we began planning Eskuad V2 early in 2022 , we knew a map feature would be important.
Users want to be able to use a familiar map UI such as navigation apps like Google maps
Users want to mark datapoints using a map pin then entering data
Users want flexible data entry rather than a fixed form
Informal research
I Invited myself to sales meetings, client meetings with customer success, attended industry events, and conducted user interviews.
Key points from these sessions:
Users want to use fixed forms to collect data rather than flexible forms for consistent data entry
Many users are tech averse
Users are familiar with limited GIS tools
Users must concentrate on their tasks rather than focusing on a screen
Users are familiar with GIS tools
Users don’t want complicated tools, they want complicated reports - Simple data in & complex data out.
Our users needed a tool that captured location data effortlessly—without requiring them to stop, tap around, or break their flow. They worked outdoors, in tough conditions, and didn’t want complex tools—just reliable data capture that fit into their day.
Feedback from users
Easy to understand
Users don’t need multiple regions for maps uploaded
Users want a base map along with the
Tabbed map/ form view was easily used and understood
While early feedback confirmed we were on the right track, it also sparked a wave of new feature requests and deeper discussions
Scope creep and MVP definition
Scope creep
As we iterated with customers, the wish list grew:
Flexible pin placement, mini-forms, boundary/ polygon drawing tools, and more.
However, given our startup constraints, we had to reset and focus.
Working closely with engineering, customer success, and sales teams, I helped define a clear MVP centered on critical workflows, not “nice-to-haves.”
MVP definiton
We looked at all the parts of the feature that were most important and fastest to develop.
Included at launch
Set an offline area for the base map
Map view and form view for mobile
Map pin location for each field completed in a form
Completed form map view for web
What will need to wait
Flexible pin placement
Polygon drawing tools
Path tracking/ line drawing on a map
PDF map uploads
Multi form data reports with overlapping visual layers
Key UX decisions
Offline map setup
Early testing showed that we needed to mitigate map setup confusion. Users found the step by step setup process easiest to understand.
Simple data collection - no pin dropping
Because people need to keep their eyes on their work, we assigned every field a designated location, prioritizing safety and simplicity.
Fail-safe offline capability
Bu preloading only the defined map area and allowing base functionality without internet we reduced risks in the remote fieldwork environment.
Outcome
Launch March 2025
Early indicators
Improved field task accuracy (users now capture exact GPS data automatically)
Streamlined internal QA and auditing processes
Strong initial customer feedback validating offline usability
While formal adoption metrics are still being collected, the feature has positioned Eskuad for stronger supply chain integrations and sustainability reporting initiatives.
Reflection
Designing Eskuad Maps deepened my skills in balancing user needs, technical constraints, and business needs.
Takeaways
Scoping under startup pressure is challenging, weigh all requests from customers and spot trends for what is most important
Designing for offline capability means close collaboration with Development, and communication with users in onboarding and setup
Working on complex features in an agile environment means constant communication and early scope establishment.